Dr. Shahriar Shafiee
Recognized as the founder of branding concepts in Iran, Dr. Shahriar Shafiee holds a PhD in Marketing and Branding from the University of Rennes, France, and a Master’s degree in Research in Management Sciences from the University of Bordeaux, France. He is currently the CEO of Brandtech Consulting Group and serves as the Chairman of the Academic Board of the Iran Brand Academy, where he continues to shape the future of branding through thought leadership, consultancy, and education
Dr. Shahriar Shafiee
Recognized as the founder of branding concepts in Iran, Dr. Shahriar Shafiee holds a PhD in Marketing and Branding from the University of Rennes, France, and a Master’s degree in Research in Management Sciences from the University of Bordeaux, France. He is currently the CEO of Brandtech Consulting Group and serves as the Chairman of the Academic Board of the Iran Brand Academy, where he continues to shape the future of branding through thought leadership, consultancy, and education
Our mission is to develop a new generation of elite leaders in branding and market management
to empower a new generation of visionary leaders in branding and market management, driving innovation, shaping competitive advantage, and safeguarding the economic frontiers
to empower a new generation of visionary leaders in branding and market management, driving innovation, shaping competitive advantage, and safeguarding the economic frontiers
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Events
Our personal mission is mysteriously intertwined with our deepest fears and greatest passions, guiding us to create meaningful impact
Founder, Chair of the Academic Board, and Lecturer of Iran Brand Academy
Editor-in-Chief of BrandNews News Platform
One of the founders of branding concepts in Iran
Founder, CEO and Branding Consultant, of Brandtech Branding Consulting Group
Founder, Chair of the Academic Board, and Lecturer of Iran Brand Academy
A branding-focused educational platform
Editor-in-Chief of BrandNews News Platform
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Fear of failure often disguises itself as perfectionism
Articles, Videos & Podcasts
Thoughts & Reflections
Articles, Videos and Podcasts
Explore a collection of content including thought-provoking articles, educational videos and YouTube sessions. They all are designed to share expertise, spark ideas, and inspire learning.
A collection of articles and thought leadership pieces by Dr. Shahriar Shafiee
CinemaBrand Archive, A Collection of Engaging Programs
A curated collection of lectures, interviews, and educational videos on branding
handwritten
Insights and Articles by Dr. Shahriar Shafiee
The significance of propaganda and its potential impact on the people at that time led to
Advertising has its roots in human social life. The term ‘advertising’ itself originates from the words
Advertising has its roots in human social life. The term ‘advertising’ itself originates from the words
In 21st-century’s intellectual battleground
the pace of comprehension surpasses its precision